Ride
or Die.
This is bigger than a sales role. This is the full-stack partner you have been looking for.
You are carrying too much,
alone.
You are not exhausted by the coaching. You are exhausted by the code-switching. Flipping from deep coaching work to sales conversations to group facilitation to discovery calls is depleting the very energy your clients need from you.
The code switching between groups and coaching and workshops, then sales and discovery calls is just killing me. I can do it, but it is not the zone of genius in terms of what energizes me.
Andrea Gharritt, in her own wordsYou asked for a sales hire.
Here is what you actually need.
- Handles discovery calls only
- Learns your brand from scratch
- Generic follow-up scripts
- Zero content or visual output
- Requires management from you
- No event or stage support
- No systems or automation
- Transactional relationship
- Sales conversations with soul
- Already knows your brand, your voice, your values
- Human Design-informed outreach
- Professional photography + visual capture
- Runs herself. Equal partner energy.
- Live event logistics, before & during & after
- AI systems built to scale your offer ecosystem
- Relationship rooted in 100% mutual trust
Six pillars.
One partner.
This is the full picture of what Suzy brings inside Ride or Die. Every single pillar exists to keep you in your zone of genius.
Discovery calls, lead nurturing, follow-up sequences, & pipeline management. Your offer is sold with the same integrity you built it with.
23 years behind the lens. Events, brand moments, speaking stages. Your visual story captured the way it actually looks when you are fully alive in your work.
Live event content, social-ready clips, behind-the-scenes moments. Everything you need to show up consistently on LinkedIn without adding to your plate.
Custom AI agents built for your specific offer ecosystem. Lead nurture sequences, intake flows, follow-up automation, & systems that keep your business moving while you are coaching.
Before the stage, on the stage, after the stage. Tech, flow, run of show, & every behind-the-scenes detail handled so you walk in ready to give your full genius.
A Projector who sees the path clearly. Offer alignment, stage opportunities, speaking gig research, & the 10X thinking you are already calling in.
This partnership is wired to work.
Human Design is not a personality quiz. It is the blueprint of how you are designed to operate, create, & succeed. Here is why this specific partnership makes energetic sense.
- MG energy is built to respond & build at speed, multiple projects at once
- Emotional Authority means she needs time to feel her way to a full yes
- 4/1 Profile means her network IS her business. Trust is everything.
- She needs someone who handles what drains her so she can generate fully
- Projectors are designed to see the most efficient path for others
- Guides systems, people, & energy with precision
- Waits for the right invitation, then goes all in
- Andrea literally invited her. This IS the invitation.
A Manifesting Generator who builds fast + a Projector who sees the whole board = the partnership where both people finally get to do what they were born to do.
What this replaces.
What it costs.
A traditional team approach to cover what Suzy brings would look like this.
You already said
she was the obvious person.
Now you both get to decide what a full hell yes looks like for both of you.
The Partnership
Framework
Andrea leads the direction. Suzy guides the path.
Two separate businesses. One shared hell yes.
Neither carries the other's business. Neither owns a piece of the other's work. What they share is the commitment to building something extraordinary together.
Why this works.
Before any number, term, or deliverable, this is the truth underneath everything. This is what makes this partnership different from any other arrangement either of them could have said yes to.
Andrea leads the vision, the methodology, & the direction of The BLD. Suzy is invited in as a growth partner who brings her full gifts to Andrea's world, with equal energy, mutual respect, & complete ownership of her own business at all times.
Neither carries the other's business. Neither owns a piece of the other's work. What they share is the commitment to building something extraordinary together, with Andrea at the helm & Suzy guiding the path that gets them there with precision, care, & her whole heart.
This framework is the starting point. The real agreement is the conversation we have around it.
- Leads the direction, the offer, & the vision of The BLD
- Builds at speed across multiple streams with MG energy
- 4/1 profile means trust-based relationships are the business
- Emotional Authority means the full yes comes when it truly feels right
- Thrives when her genius stays fully in the coaching container
- Responds to Andrea's invitation with full, focused commitment
- Sees the most efficient path to the vision Andrea leads
- Guides sales, systems, stages & strategy with precision
- Holds full ownership of Stroke2Success, her brand & her speaking path
- Shows up at full capacity when her Projector energy is honored
Two tiers.
One direction.
The partnership starts at the tier that feels like a mutual hell yes. Photography is designed into both tiers from the start, because Suzy's lens is a core part of what she brings to Andrea's world.
- All sales conversations, chemistry calls & follow through with potential dream clients
- Build out & maintenance of The BLD AI Growth & Scale System
- LinkedIn outreach & brand voice representation
- Stage research & booking for Andrea's aligned audiences
- Monthly strategy partnership sessions
- Behind-the-scenes event logistics support
- Suzy's Primary Business Focus
- Activate & nurture corporate pipeline
- Deeper AI agent build for intake, onboarding, follow through & automation for The BLD
- Full content capture strategy & social execution
- Expanded stage booking across all of Andrea's markets
- Weekly strategy touchpoints
- Daily partnership touchpoints
- Priority availability within agreed partnership hours
The upside is shared.
Commission is paid on top of the retainer, on sales Suzy directly converted. This is how the retainer pays for itself in month one & how both partners grow together every single month.
- SoftRebel LeadersMethod · pay in full ($7,500)15% · $1,125 per client
- SoftRebel LeadersMethod · payment plan ($8,022 total)15% · $1,203 per client
- Get Shit Done Club · new members, first 3 months10% · ~$38 per member
- Corporate & Teams contracts · all sizes15% of contract value
Every confirmed speaking engagement booked by Suzy earns 15% of Andrea's speaker fee, paid once the contract is signed. All travel, accommodation & expenses for Suzy to attend & photograph the event are covered in full by The BLD, in addition to the booking commission.
Real numbers.
Real months.
Honest projections. A solid month on the left. A great month on the right. Both based on the Tier 2 retainer with Suzy's photography income alongside.
We build everything together.
Andrea leads the direction. Suzy guides the path. Every system, strategy, stage & sale gets built with both voices fully present, both humans fully honored, & the shared vision always at the center.
Every automation, AI agent, intake flow & follow-up sequence is built with Andrea's voice & vision at the center. Suzy builds it. Both partners shape the strategy behind it so it always sounds & feels like The BLD.
Suzy learns Andrea's language, her values, her client stories & her vision fully before representing her. Every sales conversation sounds like Andrea because Suzy is immersed in her world from day one.
Quarterly partnership reviews. Monthly strategy sessions. Full transparency on what is working, what wants to grow, & where the path leads next. Both voices at the table. Always.
Suzy researches & pitches stages aligned with Andrea's audience & message. Andrea approves every booking before it is confirmed. Her name, her reputation, her choice. Always.
Photography, video, behind-the-scenes capture & social proof are built together. Andrea shows up & does the work. Suzy makes sure the world sees it the way it actually looks when she is fully alive in it.
As Andrea's revenue grows toward 2X & beyond, the partnership evolves with it. Commission structure, tier upgrades & new opportunities are renegotiated openly, with both humans at the table & both voices fully heard.
Clear expectations.
Full trust.
These terms are designed to protect both humans equally. They are the agreements that make a full, joyful, sustainable partnership possible for both people from the very start.
Two signatures.
One hell yes.
This framework becomes the foundation for a formal partnership agreement. Both partners review, revise & confirm every term together before signing. A legal professional reviews the final document.
This partnership was built on soul-level recognition, shared values & the belief that two humans who genuinely see each other can build something bigger than either could build alone. We are doing this with full intention, full honesty & a full hell yes from both sides of the table.
What Happens
Next.
This is the step-by-step plan for what we build, in what order, & why. Sales proven first. AI scalable second. Dream clients flowing third. Built together, every step of the way, honoring both of our Human Designs throughout.
With Emotional Authority, the fullest yes comes after time, sleep & different environments. This phase honors that completely. Both partners move forward only when both humans are a full, settled, enthusiastic yes.
The framework is shared. The vision is on the table. Andrea takes the time her Emotional Authority needs to feel a complete yes in her body, in different environments, across different days.
A warm, pressure-free conversation to share where each person is landing. Questions answered. Anything that wants to shift gets named openly. Both humans confirm moving forward with full enthusiasm.
The partnership framework becomes a formal agreement, reviewed by a legal professional, signed by both partners. Work begins the moment both signatures are in.
Spread across 3 focused sessions honoring both HD types. Projector works in high-quality bursts with recovery between. MG responds & builds at speed within those containers. Together they are a complete picture of Andrea's world.
A deep dive into how Andrea talks, what she believes, who she serves & why. The transformation she delivers in her own exact words becomes the foundation for every sales conversation.
- Andrea's language for describing the SoftRebel LeadersMethod
- The transformation she delivers in her own words
- Dream client profile — HD types, life stage, desires & pain points
- What a hell yes sounds like & what a hard pass looks like
- Biggest client wins & the stories behind them
Every existing lead gets mapped. Where are the warm ones? Who went quiet? What does the current discovery call flow look like? The fastest revenue is already inside Andrea's world.
- Full audit of every warm lead in the current pipeline
- Identify who is ready for an immediate personal reach-out
- Map the full discovery call flow start to finish
- Identify where leads fall off & why
- Set sales goals together for 30, 60 & 90 days
Full walkthrough of every tool Andrea uses & how her business runs behind the scenes. Access is set up, gaps are identified & the first three automation priorities are named together.
- Full walkthrough of Andrea's current tech stack
- Access & permissions set up for all shared tools
- Identify the 3 biggest automation opportunities to build first
- Map the dream client journey from first touch to signed contract
- Confirm communication rhythms, touchpoint formats & shared tracking
Before anything elaborate is built, the model gets proven with real revenue. This validates the partnership for both humans, builds full trust in Suzy's sales voice & creates the momentum that makes everything that follows easier & faster.
Every lead who expressed interest & went quiet receives a personal, on-brand reach-out in the first week. Personalized for each person. In Andrea's voice. Chemistry calls get booked.
- Top 5–10 warm leads identified from the audit
- Personalized reach-out written in Andrea's voice for each one
- Goal: at least 1–2 chemistry calls booked in week one
A reusable library of sales conversations, chemistry call frameworks & follow-up sequences in Andrea's exact voice. These become the foundation for every future sale & every future AI automation.
- Chemistry call opening, questions & close framework
- SoftRebel LeadersMethod pitch narrative — short & long version
- Follow-up sequence: day 1, day 3, day 7 after chemistry call
- Objection response library (price, timing, "I need to think about it")
- GSDC invitation template for warm leads
- Corporate & teams outreach template
A clear, specific shared number. Chemistry calls. Closes. Revenue. Visible to both partners in real time so the momentum is felt by both humans every single week.
- Suggested 30-day goal: 2 SoftRebel closes + 1 corporate conversation opened
- Shared tracking dashboard visible to both partners daily
- Weekly review of what is working beautifully & what wants to shift
Recurring revenue that stacks every single month. A focused membership invitation in Andrea's voice with a clear goal for new members in month one.
- Fresh GSDC invitation content written in Andrea's voice
- Target: 10 new members in month one
- Each new member adds $127/mo to the recurring base, compounding monthly
Built on the proven sales templates from Phase 2 so every automation already sounds like Andrea. The Projector guides the build in focused sessions with recovery between. The MG responds & refines at each milestone. Quality over speed. Every time.
Every new client enters a seamless, warm, fully on-brand experience the moment they say yes. Andrea stays completely in her coaching container. Every touchpoint feels deeply personal.
- New client intake form with automated warm welcome sequence
- Onboarding email flow (day 1, day 3, day 7 after signing)
- Contract & invoice automation connected to agreed tools
- Calendar booking automation for all coaching sessions
- New client welcome sequence in Andrea's voice
Every lead who is interested but not yet ready gets nurtured automatically until they are. The pipeline stays warm without either partner manually following up with every single person.
- Lead capture connected to nurture sequence trigger
- Warm email sequence: value-first, story-driven, in Andrea's voice
- Chemistry call booking automation with smart reminders
- Post-chemistry-call follow-up sequence (days 1, 3 & 7 automated)
- Re-engagement sequence for leads who went quiet
An automated pathway that takes someone from first discovering Andrea to becoming a GSDC member, fully in her voice, all on autopilot. Members arrive warm & stay engaged.
- GSDC landing page copy & join flow optimized
- Automated welcome sequence for every new member
- Monthly retention email to keep members engaged & renewing
- Referral invitation sequence for existing members
Every event, every speaking stage, every behind-the-scenes moment becomes content. The system captures, organizes & schedules so Andrea's LinkedIn stays consistently alive without adding to her plate.
- Content capture workflow for every event Suzy photographs
- LinkedIn post templates pulled from Andrea's coaching language & stories
- Monthly content calendar built from real work & real moments
- Automated scheduling connected to Andrea's approval flow
With sales proven & AI running, the growth layer opens up. Full capacity. Corporate activated. Stages booked. The 2X is visible on the horizon & the 10X starts to feel real instead of abstract.
12 active SoftRebel clients consistently. With the sales system running this becomes the primary focus until it is fully locked in. Full capacity alone moves Andrea's flagship revenue to $180K annually.
- Open client slots tracked & visible weekly
- Chemistry call pipeline maintained at 2x the number of open slots
- Every close celebrated together, every single time
Existing corporate relationships & warm contacts get a strategic, relationship-first outreach. These contracts are the biggest single revenue leaps available right now & Andrea's partner list already has the proof behind them.
- Full audit of every existing corporate relationship & warm contact
- Corporate outreach sequence built in Andrea's voice
- Goal: 1 new corporate conversation opened per month
- First corporate retainer proposal drafted & ready to send
Research, pitch & confirm stages aligned with Andrea's audience, message & energy. Every confirmed booking earns Suzy 15% of Andrea's speaker fee with all travel & expenses covered.
- Target stage list built: leadership, women in business, ADHD, corporate wellness
- Andrea's speaker one-pager & pitch email written & ready
- Submissions to 5+ aligned events per month
- Goal: 1 confirmed booking in the first 60 days of this phase
Both partners at the table. Revenue reviewed. What is working beautifully gets celebrated. What wants to evolve gets named with full honesty. The structure grows with both humans.
- Revenue review: actual vs. 30/60/90-day goals
- AI system performance & what gets built next
- Tier conversation: does the structure still serve both humans fully
- Next 90-day goals set together with real numbers on the table
- The 10X path gets mapped with specifics for the first time